A panel talks about changes in how drugs are marketed, from direct-to-consumer ads to patient education and support groups funded by pharmaceutical companies.

Guests

  • Dr. Adrian Di Bisceglie Medical director of the American Liver Foundation and professor of internal medicine at St. Louis University
  • Mary Nell Lenhard Senior vice president for policy and representation at the Blue Cross Blue Shield Association
  • Dr. Michael Shaw Executive director of EthicAd, a nonprofit group formed to create standards for direct-to-consumer drug ads
  • Dr. Thomas Murray Fellow at the Hastings Center

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